This project was designed with a fully-integrated AR workflow, which allowed designers, clients, and technical teams to visualize the final content in real time without needing to reveal content to the audience during testing and set-up. Lighting was fully synchronized with the Empire State Building’s existing architectural lighting system, and audio was synchronized with multiple fan viewing zones across the city. Through collaboration and design, we selected the ideal POV for audience and video capture from multiple drones and helicopters.